Latest headlines
December 13th, 2011
SearchForce Releases Automated Campaign Builder
San Mateo, CA – December 13, 2011. SearchForce, the industry’s leading provider of performance-based technology for managing SEM and PPC campaigns announced the release of its new Automated Campaign Builder for advertisers who need to manage campaigns based on product inventory files. Read more
November 17th, 2011
SearchForce Enhances Facebook Marketing Tools, Extends Social Media Campaign Performance
San Mateo, CA November 17, 2011 – SearchForce, the industry’s leading performance toolkit for search and social media marketers announced a set of new enhancements to its Facebook marketing module. Read more
October 27th, 2011
SearchForce Appoints Paul McGhee as the New VP of Sales
San Mateo, CA October 27, 2011 – SearchForce, the industry’s leading SEM and bid optimization software company announced that Paul McGhee has been appointed Vice President of Sales. Read more
October 19th, 2011
SearchForce Partners With Criteo to Support Performance Display Initiatives
San Mateo, CA – October 19, 2011 – SearchForce, the industry’s leading performance tool set for search and Facebook marketers announced that its platform is now fully integrated with Criteo that extends the value of search engine marketing (SEM) campaigns. Read more
October 19th, 2011
Dean Donovan Named CEO of SearchForce
San Mateo, CA – October 19, 2011 – SearchForce, the industry’s leading SEM and bid optimization software company announced that William “Dean” Donovan has been appointed as the company’s new CEO. Read more
> October 26th, 2010
SearchForce releases Facebook integration – new tools to create targeted ads for social media.
San Mateo, CA – October 26th, 2010 – SearchForce, one of the industry’s leading SEM and bid optimization software companies has integrated a new Facebook ad management module into its unified search-advertising platform. Read more
> August 10th, 2010
SearchForce now tracks organic and natural search results – improves cross-channel SEM analysis and performance.
San Mateo, CA – August 10th, 2010 – SearchForce, one of the industry’s leading SEM and bid optimization software companies introduced a new module for its platform that accurately tracks the impact of organic search on SEM campaigns. Read more
> March 17th, 2010
SearchForce Adds Attribution Modeling to Cross-Channel Tracking
San Mateo, CA – March 17, 2010 –SearchForce, a leading SEM and bid optimization software company, today announced major enhancements to its Cross-Channel Marketing Tracker. The SearchForce platform – used by some of the world’s largest agencies and brands – now gives advertisers new tools to attribute credit and measure all clicks within a specific purchase funnel. Read more
> February 25th, 2010
Hey! That’s My Conversion!: Managing PPC in a Cross-Channel World
PPC Associates Don’t look now, but managing a pay-per-click (PPC) advertising campaign has gotten more complex. Not only are marketers tracking results across multiple search engines — they’re starting to measure across marketing media and channels. Where does this fit into your PPC campaign and your overall organization — and should you be looking at data differently when other teams (SEO or display for example)claim partial credit for the click? The “Attribution Wars” continue…Watch here
> November 16th, 2009
SearchForce Releases Multichannel Analytics Tool
Bid management software-maker SearchForce has launched its “Cross-Channel Marketing Tracker” platform, a tool that agencies and brands can use to monitor online campaigns and conversions across numerous media. Search marketing agency Prime Visibility has signed on to use the tool. Read more
> November 16th, 2009
SearchForce’s New “Cross-Channel Marketing Tracker” Offers Unprecedented Analytics and Reporting
San Mateo, CA – November 16, 2009 – SearchForce, a SEM and bid optimization platform company, today announced its “Cross-Channel Marketing Tracker” – a comprehensive, tracking & statistical reporting system that exposes the entire path to conversion, both online and off.. Read more
