Latest Headlines
May, 8th 2013
SearchForce Releases Proprietary Recommendation Engine for Mobile Bid Multipliers
San Mateo, CA May 8, 2013 – SearchForce, a provider of innovative performance-based technology for managing paid search and social media campaigns, announced major enhancements to its bid management platform, which includes a proprietary mobile bid optimizer in support of Google Enhanced Campaigns. Read more
February 20th, 2013
SEARCHFORCE TO FULLY SUPPORT GOOGLE “ENHANCED CAMPAIGNS”
San Mateo, CA February 20, 2013 – SearchForce, a provider of innovative performance-based technology for managing paid search and social media campaigns, announced that the company’s platform will fully support Google “Enhanced Campaigns” by mid-March, 2013 – and will introduce a new recommendation engine for adjusting bids for mobile devices. Read more
February 13th, 2013
SEARCHFORCE ANNOUNCES NEW 6.0 PLATFORM RELEASE
San Mateo, CA February 13, 2013 – SearchForce, a provider of performance-based technology for managing paid search and social media campaigns announced the release of the newest 6.0 version of its platform. The new release offers major enhancements to help advertisers cope with the challenges of increasing ROI, speeding implementation, and dramatically reducing the overhead of day-to-day management. Read more
January 16th, 2013
SEARCHFORCE NAMES DHIREN DSOUZA CHIEF EXECUTIVE OFFICER
San Mateo, CA January 16, 2013 – SearchForce, a leading provider of performance-based technology for managing search and social media campaigns, announced that current company President Dhiren DSouza will be taking over as the company’s Chief Executive Officer effective immediately. Read more
November 13th, 2012
NEW SEARCHFORCE RELEASE INCLUDES ENHANCED AUTO CAMPAIGN BUILDER FOR PRECISE GEO-TARGETING & AUTOMATED CREATIVE DEVELOPEMENT
San Mateo, CA November 13, 2012 – SearchForce, a provider of performance-based technology for managing search and social media campaigns, announced new significant enhancements and capabilities to its Auto Campaign Builder module, allowing advertisers to automatically build and launch higher quality and more relevant search campaigns “on the fly.” Read more
July 13th, 2012
SEARCHFORCE PUBLISHES SURVEY OF SEARCH MARKETING’S MOST INFLUENTIAL ACADEMIC LITERATURE AND RESEARCH
San Mateo, CA Jul 13, 2012 - SearchForce, the industry’s leading SEM and PPC bid optimization software company recently published a survey of the most impactful recent academic research on search marketing and other related topics. Read more
May 4th, 2012
SEARCHFORCE NAMED ALWAYSON ONDEMAND TOP 100 COMPANY
SearchForce, the industry’s leading SEM and bid optimization software company announced that it has been chosen by AlwaysOn as one of the OnDemand Top 100 winners – a recognition of the company’s leadership in providing innovative technology that helps organizations manage and analyze data to take full advantage of global opportunities. Read more
February 24th, 2012
SEARCHFORCE TO RELEASE MAJOR PERFORMANCE BASED CAMPAIGN OPTIMIZATION ENHANCEMENTS
San Mateo, CA February 24th, 2012 – SearchForce, the industry’s pioneering SEM performance bid optimization software company announced it will be releasing a major update to its high-performance search marketing platform later this month. Read more
December 13th, 2011
SEARCHFORCE RELEASES AUTOMATED CAMPAIGN BUILDER
San Mateo, CA – December 13, 2011. SearchForce, the industry’s leading provider of performance-based technology for managing SEM and PPC campaigns announced the release of its new Automated Campaign Builder for advertisers who need to manage campaigns based on product inventory files. Read more
November 17th, 2011
SEARCHFORCE ENHANCES FACEBOOK MARKETING TOOLS, EXTENDS SOCIAL MEDIA CAMPAIGN PERFORMANCE
San Mateo, CA November 17, 2011 – SearchForce, the industry’s leading performance toolkit for search and social media marketers announced a set of new enhancements to its Facebook marketing module.Read more
October 27th, 2011
SEARCHFORCE APPOINTS PAUL MCGHEE AS THE NEW VP OF SALES
San Mateo, CA October 27, 2011 – SearchForce, the industry’s leading SEM and bid optimization software company announced that Paul McGhee has been appointed Vice President of Sales. Read more
October 19th, 2011
SEARCHFORCE PARTNERS WITH CRITEO TO SUPPORT PERFORMANCE DISPLAY INITIATIVES
San Mateo, CA – October 19, 2011 – SearchForce, the industry’s leading performance tool set for search and Facebook marketers announced that its platform is now fully integrated with Criteo that extends the value of search engine marketing (SEM) campaigns. Read more
October 19th, 2011
DEAN DONOVAN NAMED CEO OF SEARCHFORCE
San Mateo, CA – October 19, 2011 – SearchForce, the industry’s leading SEM and bid optimization software company announced that William “Dean” Donovan has been appointed as the company’s new CEO.Read more
October 26th, 2010
SEARCHFORCE RELEASES FACEBOOK INTEGRATION – NEW TOOLS TO CREATE TARGETED ADS FOR SOCIAL MEDIA.
San Mateo, CA – October 26th, 2010 – SearchForce, one of the industry’s leading SEM and bid optimization software companies has integrated a new Facebook ad management module into its unified search-advertising platform. Read more
August 10th, 2010
SEARCHFORCE NOW TRACKS ORGANIC AND NATURAL SEARCH RESULTS – IMPROVES CROSS-CHANNEL SEM ANALYSIS AND PERFORMANCE.
San Mateo, CA – August 10th, 2010 – SearchForce, one of the industry’s leading SEM and bid optimization software companies introduced a new module for its platform that accurately tracks the impact of organic search on SEM campaigns. Read more
March 17th, 2010
SEARCHFORCE ADDS ATTRIBUTION MODELING TO CROSS-CHANNEL TRACKING
San Mateo, CA – March 17, 2010 –SearchForce, a leading SEM and bid optimization software company, today announced major enhancements to its Cross-Channel Marketing Tracker. The SearchForce platform – used by some of the world’s largest agencies and brands – now gives advertisers new tools to attribute credit and measure all clicks within a specific purchase funnel. Read more
February 25th, 2010
HEY! THAT’S MY CONVERSION!: MANAGING PPC IN A CROSS-CHANNEL WORLD
PPC Associates Don’t look now, but managing a pay-per-click (PPC) advertising campaign has gotten more complex. Not only are marketers tracking results across multiple search engines — they’re starting to measure across marketing media and channels. Where does this fit into your PPC campaign and your overall organization — and should you be looking at data differently when other teams (SEO or display for example)claim partial credit for the click? The “Attribution Wars” continue…Watch here
November 16th, 2009
SEARCHFORCE RELEASES MULTICHANNEL ANALYTICS TOOL
Bid management software-maker SearchForce has launched its “Cross-Channel Marketing Tracker” platform, a tool that agencies and brands can use to monitor online campaigns and conversions across numerous media. Search marketing agency Prime Visibility has signed on to use the tool. Read more
November 16th, 2009
SEARCHFORCE’S NEW “CROSS-CHANNEL MARKETING TRACKER” OFFERS UNPRECEDENTED ANALYTICS AND REPORTING
San Mateo, CA – November 16, 2009 – SearchForce, a SEM and bid optimization platform company, today announced its “Cross-Channel Marketing Tracker” – a comprehensive, tracking & statistical reporting system that exposes the entire path to conversion, both online and off.. Read more